By Gwen Green (gagreen@ualr.edu)
Feb. 16, 2010
LITTLE ROCK, Ark. - New social media trends and sites emerge every day, which can seem overwhelming to busy small business owners deciding whether to invest time in social media. New training programs from the Arkansas Small Business and Technology Development Center teach small businesses how to navigate the social media world.
ASBTDC rolled out the new training seminar, 5 Small Business Strategies for Social Media, statewide during Arkansas Entrepreneur Week Feb. 1-5. The seminar discusses what social media are and are not and how to connect with customers and build relationships using social networking. Participants learn low-cost ways social media can bolster their marketing efforts, which social media are a good fit for them and what it could mean for their businesses if they aren't involved in social networking.
For upcoming training dates and locations, go to asbtdc.ualr.edu/training or call the ASBTDC Lead Center at the University of Arkansas at Little Rock at (501) 683-7700.
Starting this month, the ASBTDC Lead Center is hosting Lunch 'N' Learn seminars on Social Media Set Up. The two-hour programs cover basics of using the most popular social media and are designed for novices. Separate seminars for Facebook and Twitter are being offered. Attendees learn step-by-step how to create and update Facebook profiles and pages or how and what to tweet on Twitter. Seating is limited for Lunch 'N' Learns, and pre-registration is required. Payment is required at the time of registration to guarantee a seat. Lunch is provided. To register for a Lunch 'N' Learn session, go to asbtdc.ualr.edu/training or call the ASBTDC Lead Center.
A partner of the U.S. Small Business Administration, ASBTDC serves new, existing and innovation-based small businesses. Through a statewide network of seven offices, ASBTDC provides free consulting and market research services plus affordable training to the business community.
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