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Pricing Strategy and Tactics

232 Animated Slides - Approx. 4.0 Hours

This pricing strategy course explains what value is and why it's better strategy to set prices on value rather than cost. An overview is presented of the 3Cs that influence pricing strategy: costs, customers, and competition.

Each of the available generic pricing strategies and techniques for segmented and lifecycle pricing are demonstrated, as well as, the effects of pricing psychology, and how pricing effects the other elements of your marketing mix.

BONUS!! Your registration for Pricing Strategy and Tactics includes these FREE Course Tools:

Pricing Your Services Financial Calculator
Pricing Worksheet
Financial Projection Model
Business Knowledge Base

Why should you enroll in Pricing Strategy and Tactics?

It's comprehensive. There are over 200 detailed slides, each with audio instruction. You get online tests for checking your learning. Plus, you'll get access to invaluable pricing tools and resources.

You may start Pricing Strategy and Tactics at anytime and from any computer - both from home or work! No restrictions!

There's no time limit, so you can take your time mastering pricing and pricing strategy. You can even repeat the course as many times as you need!

You save money! A live class on pricing strategy from a national seminar company would cost you between $100 and $300, plus you'd have to arrange your schedule for that particular day and time. A college course would cost between $300 and $600, plus books!

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The Arkansas Small Business and Technology Development Center is funded in part through a cooperative agreement with the U.S. Small Business Administration through a partnership with the University of Arkansas at Little Rock College of Business and other institutions of higher education. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA. It is the goal of UALR to eliminate discriminatory harassment and to promote equal opportunity regardless of race, gender, color, national origin, sexual orientation, age, religion, veteran's status, or disability.